{"id":6967,"date":"2016-07-01T14:13:32","date_gmt":"2016-07-01T14:13:32","guid":{"rendered":"https:\/\/www.partyinc.com\/?p=6967"},"modified":"2016-07-05T04:44:28","modified_gmt":"2016-07-05T04:44:28","slug":"apple-talks-acquire-jay-zs-tidal-report","status":"publish","type":"post","link":"https:\/\/www.partyinc.com\/apple-talks-acquire-jay-zs-tidal-report\/","title":{"rendered":"Apple in Talks to Acquire Jay Z’s Tidal: Report"},"content":{"rendered":"

Purchasing Tidal would give Apple Music one less competitor in a crowded streaming music space.<\/h2>\n

Apple is holding early talks about acquiring\u00a0Jay Z’s music streaming service, Tidal, according to the\u00a0Wall Street Journal<\/em><\/a>.<\/p>\n

The newspaper, citing unnamed sources, characterized the talks as “ongoing” and said they might not lead to a deal. The news comes after reports that Tidal has been shopping for potential buyers, including holding talks last year with Napster, the company formally called Rhapsody.<\/p>\n

The sale of Tidal, which Jay Z launched last year with support from artists including\u00a0Kanye West,\u00a0Rihanna\u00a0and\u00a0Madonna, would bring about consolidation in an increasingly competitive music streaming space.<\/p>\n

Spotify remains the largest service with 30 million subscribers. Apple joined the fray in 2015 with Apple Music and already boasts 15 million members. Tidal, meanwhile, has more than doubled its subscriber base in the last six months, from 1 million to just over 3 million,\u00a0according to CEO Jeff Toig, largely on the strength of its artist exclusives with the likes of West and\u00a0Beyonce.<\/p>\n

But the service\u00a0has also seen a wave of staff departures with Toig, formerly of SoundCloud, stepping in as its third chief executive. Still, sources tell\u00a0Billboard<\/em>\u00a0that Jay Z, who bought the fledging service from Sweden-based\u00a0Aspiro\u00a0in January 2015, is committed to Tidal.<\/p>\n

One thing that is known: The streamers’ battle for superiority is only intensifying, with\u00a0Spotify<\/span>, which has sat out the exclusive game, reportedly claiming in recent days that\u00a0Apple is intentionally blocking an update\u00a0of the streaming service from its App Store.<\/p>\n

An Apple spokesman declined to comment. Tidal representatives did not immediately respond to a request for comment.<\/p>\n

VIA Billboard<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Purchasing Tidal would give Apple Music one less competitor in a crowded streaming music space. Apple is holding early talks about acquiring\u00a0Jay Z’s music streaming service, Tidal, according to the\u00a0Wall Street Journal. The newspaper, citing unnamed sources, characterized the talks as “ongoing” and said they might not lead to a deal. The news comes after<\/p>\n","protected":false},"author":1,"featured_media":6968,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"_links":{"self":[{"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/posts\/6967"}],"collection":[{"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/comments?post=6967"}],"version-history":[{"count":1,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/posts\/6967\/revisions"}],"predecessor-version":[{"id":6969,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/posts\/6967\/revisions\/6969"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/media\/6968"}],"wp:attachment":[{"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/media?parent=6967"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/categories?post=6967"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.partyinc.com\/wp-json\/wp\/v2\/tags?post=6967"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}